Project Description


“Emma assisted us with sales and marketing of our established and upcoming villages. Her support, advice and knowledge of the retirement sector helped us frame the way forward. She was a great asset to our company.”

Tim Russell | Executive Director


Multiple Greenfield Development Sites

Imagine Projects Executive Director Emma Plasier was engaged to oversee the sales and marketing departments for the company’s existing and pipeline villages. A sales and marketing audit was undertaken with new sales systems, processes, reporting and initiatives implemented. The outcome has seen improved management of the company’s human and financial resources and a holistic system in place for future developments.

Project Category:
Multiple Greenfield Retirement Village Developments

Project Location:
Multiple sites across SEQ

Project Summary:

  • Sales and marketing audits
  • Implemented sales systems and processes
  • Managed sales reporting and KPIs
  • Strategic marketing advice and planning

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