Project Description
PROJECT 5
“Emma assisted us with sales and marketing of our established and upcoming villages. Her support, advice and knowledge of the retirement sector helped us frame the way forward. She was a great asset to our company.”
Tim Russell | Executive Director
PROJECT DETAILS
Multiple Greenfield Development Sites
Imagine Projects Executive Director Emma Plasier was engaged to oversee the sales and marketing departments for the company’s existing and pipeline villages. A sales and marketing audit was undertaken with new sales systems, processes, reporting and initiatives implemented. The outcome has seen improved management of the company’s human and financial resources and a holistic system in place for future developments.
Project Category:
Multiple Greenfield Retirement Village Developments
Project Location:
Multiple sites across SEQ
Project Summary:
- Sales and marketing audits
- Implemented sales systems and processes
- Managed sales reporting and KPIs
- Strategic marketing advice and planning
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